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If you're planning to start a video production, you're probably already neck-deep in ideas, camera gear, client chats, and maybe a bit of panic googling. Somewhere in that chaos, you'll run into something every creator has to face sooner or later: the video production quote.
Yep, it's that part where creativity meets numbers, and it can get confusing fast. If you're new to all this, putting together a quotation for video editing or figuring out how to send a proper videography quotation might feel like learning a new language.
But don't worry. We're here to break it all down in a way that actually makes sense and doesn't make you want to run for the hills.
In this article
Part 1. What Is a Quotation for Video Editing, Anyway?
To make sense of a quotation for video editing, think of it like a cheat sheet that lays out everything your video project needs. It should cover all the details of your video production from planning and filming to editing and final delivery. This is your game plan and your price tag all in one.
There are a few ways people do their video production quotes. Some offer a flat rate for the entire job. Others go with hourly rates. Then there are project-based quotes that change depending on how big or complex the video is. It all comes down to the kind of work you're doing and what makes the most sense for the project.
So, when do you actually need to send out a quotation for videography? Well, pretty much anytime someone's asking you to turn their vision into a video. Some common examples include:
- For a Brand Promo: A company usually wants a sleek video that shows off their product or service. Your quote should include planning, filming, and editing.
- A Social Media Ad: These videos might be short, but they still need planning, filming, and polished editing. Your quotation for video editing should cover short edits, effects, and audio.
- A Wedding Video: From the ceremony to the final dance. Your videography quotation should include full-day filming, editing time, and delivery.
- A YouTube Editing Gig: When someone sends you raw footage and wants you to work your magic. You should quote them for your editing time, effects, audio fixes, and any extras like thumbnails.
- A client Says, "How much would that cost?": When someone hits you with this line, it's your cue to break down the cost clearly in a video production quote so they know exactly what they're getting.
Part 2. What to Include in a Video Production Quote
Now that you have a better understanding of what a quotation for videography is, it's time to put it together. This part can be a little tricky, especially if you're trying to keep things fair, clear, and not all over the place.
To help you stay on track, here's a checklist of what to include so your quote looks clean, clear, and ready to go.
- Project Description: Start with what you're making. A short brand promo? A full wedding film? Say it clearly so everyone's on the same page.
- Scope of Work: List out what you'll actually do. Filming, editing, sound fixes, color tweaks, it all goes here.
- Equipment: Mention what gear you're using. Is it your camera? Are you renting lights? Will the client provide anything?
- Timeline: Lay out how long the whole thing will take. From the first day of filming to the final edit, they should know what to expect.
- Breakdown of Costs: Split the numbers into chunks like planning, shoot days, editing time, and anything extra like music or stock footage.
- Revisions Policy: Say how many edits are included. Anything beyond that? Add the cost so there are no surprises later.
- Payment Terms: Talk money. Include deposits, payment due dates, and how to pay you.
- Licensing or Usage Rights: Who owns the final video? Make it clear if the client can post it anywhere or if there are limits.
- Optional Add-Ons: Extras like voiceovers, motion graphics, or subtitles can add value. Let them know it's available if they want to level up.
Part 3. How to Write a Video Production Quote That Doesn't Confuse Your Clients
When it comes to writing your video production quote, no need to overthink it. You can use something as simple as Microsoft Word, Microsoft Excel, or Google Docs. And the best part is, you don't have to start from zero. There are plenty of templates online that can save you time and make your quote look neat and professional.
Platforms like Bonsai, Venngage, and Wise have some great videography quotation templates you can use. However, you'll need to create an account and fill out a few details before you can download them. If you're looking for something totally free with no sign-up, check out the templates from Rentman and INV24. They come in PDF and Excel formats, but they're a bit more basic compared to the others.
You've got the info, you've picked a template, and now it's time to make your video production quote shine. Here's how to keep things smooth and simple without putting your client to sleep:
- Use Friendly and Pro Language: You don't need to sound like a lawyer. Keep it simple, honest, and clear.
- Break It Up with Bullet Points: No one wants to read a wall of text. Use short sections, bullets, or labels so everything is easy to skim.
- Show What's Included with Real Examples: Instead of just saying "editing," try something like "Includes two TikTok cuts, ready for launch." It helps your client see the value.
- Explain Your Prices: Instead of just listing numbers, say what each cost covers. It shows transparency and builds trust.
- Make It Look Clean and Simple: Pick a tidy template or export it as a clear PDF. Keep it neat, easy to follow, and good-looking without going overboard.
Bonus: Affordable All-in-One Option for Solo Creators and Small Teams: Wondershare Filmora
By now, you've probably realized that video production quotes can stack up fast. Between gear, subscriptions, plugins, and premium exports, the costs can sneak up on you. And if you're working solo or with a small team, that's not always easy to manage.
So, if editing is part of your video production quote or you're handling post-production yourself, you'll want something that keeps things simple but still delivers pro results. In that case, using Wondershare Filmora is a smart pick. It's an affordable, all-in-one editor that helps you get the job done without the usual fuss or extra costs.
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Here's why Filmora is a go-to option if you're including editing in your video production quote and perfect for creators who want pro results without the high price tag:
No Need to Buy Extra Plugins
Filmora already gives you a full library of effects, transitions, templates, and royalty-free music. You won't have to spend extra money just to make your videos look polished. This helps keep your video production quote affordable and your editing toolkit all in one place.
Packed with Smart Tools
You get built-in features like AI Music Generator, Auto-captions, Motion Tracking, AI Video Translation, and so much more. These tools help you handle tricky edits faster and make your final video look pro without needing other software.
Perfect for All Kinds of Videos
Whether you're making social media ads, wedding highlights, YouTube vlogs, or business promos, Filmora can handle it. This makes it easier to offer a wide range of content in your quotation for videography without switching apps or tools.
Flexible Pricing That Works For You
Filmora lets you pick what fits your budget. Choose a one-time license or go with a low monthly plan. Either way, you save more compared to stacking up costs with other editing tools.
Streamlines Your Workflow
Everything you need is in one editor, so you don't waste time jumping between apps or waiting on plugins. This keeps your editing process fast, clean, and efficient which helps you deliver on time and keep your quotation for video editing simple.
Always Updated with Fresh Features
Filmora rolls out new tools regularly, so your videos never feel outdated. You stay current, which keeps your work competitive and adds extra value to your video production quote.
Conclusion
For video creators who want to offer their services, knowing how to make a video production quote is a must. So, this guide covers everything you need to know about a proper quotation for video editing. It includes common pay rates and what to include, to writing tips and handy templates you can use right away.
If you're working solo or in a small team, Wondershare Filmora is a fun and reliable all-in-one editor that makes things so much easier. It comes with built-in effects, smart editing tools, and royalty-free music, so you don't need extra plugins or fancy gear. Filmora keeps your workflow smooth, your videos pro-level, and your quotation for videography more affordable.
secure download FAQ
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How much should I charge for a 1-minute video?
Charge based on the work involved. If it's a simple video, your quote can start around $100 to $300. If it includes scripting, animation, effects, or music, it can go much higher. Always include all the details in your video production quote so the client knows what they're paying for. -
Can I charge extra for revisions?
Yes. You can include one or two free revisions in your quotation for video editing, but anything more should cost extra. Make sure this is written clearly in your quote. -
What's better: hourly rate or flat rate?
Use hourly rates for small tasks and flat rates for full projects. Flat rates make your videography quotation easier to understand. Just choose the one that fits the job best. -
Do I need a contract with my quote?
Yes. A contract protects both you and the client. It confirms the pricing, deadlines, and ownership. Always send a contract along with your quotation for videography to keep things clear.
